The aim of this project was to create artwork and an overall visual language for Holy Esque’s album, “Television/Sweet”. It was important that the visuals created correlated with the themes and ideas explored within the song writing. The main theme was the modern human experience in the digital age. Our focus narrowed down to the sub theme of the internet persona and changing forms.
Our research and development of ideas allowed us to explore multiple processes. For the final stage of creating the artwork, we designed and cast a coin in non toxic mercury that would change form with any human interaction. The coin was documented changing form with the resulting images of this process becoming the front and back cover for the artwork.
This project includes ‘Filth or Passion’ a documentary portraying the recording of the album.